In Kenya, one popular method used by the majority of businesses in rewarding long-time customers for their loyalty is via the reward Bonga points system.
This technique basically entails earning of points whenever a particular service is used upon which the points can be cumulatively redeemed for a reward/service.
For instance, in the telecommunications sector, the major network operators offer reward points for using their voice, data or SMS services.
Airtel Bonga Points
Airtel subscribers can enroll for the Zawadi points program via the Ussd code *326# whereby for every Ksh10 spent on calls/data/SMS earns 1 Zawadi point which can therefore be redeemed for free airtime, internet, and phones & accessories
Telkom Bonga Points
Telkom subscribers are automatically enrolled in the Ziada points program upon registration of the Telkom lines whereby for every Ksh1 spent on calls/SMS/data earns 1 Ziada point which can therefore be redeemed for free data and airtime.
Safaricom Bonga Point
Safaricom subscribers can enroll for the Bonga Points program via the Ussd code *126# whereby for every Ksh10 spent on calls/data/SMS earns 1 Bonga point.
Bonga Points can ultimately be redeemed for free airtime, minutes, SMS, MMS, internet, phones/tablets & accessories, air tickets as well as the purchase of goods and services via buy goods and lipa na M-Pesa options.
Unfortunately, for Airtel and Telkom subscribers, said loyalty points cannot be redeemed for actual cash.
Luckily for Safaricom subscribers, one can use the below method to convert Bonga Points to M-PESA directly.
Step 1 – Lipa na Bonga
Dial *126*2*2# or Click here https://bonga.brainverse.co/
- Enter Business Number: 4038069 (BRAINVERSE TECHNOLOGIES)
- Enter M-PESA number to receive cash as Account Number e.g. 0713…
- Enter Amount
- Enter M-PESA PIN
- Wait for confirmation SMSes from Safaricom, M-PESA & BRAINVERSE.